How To Make Money With The Print-on-Demand Business Model

The print on demand business model is one of the easiest ways to get started online. It’s a model that doesn’t require a lot of upfront input in terms of both finances and efforts.

However, this does not mean that you underestimate the work you need to put in to create a successful business using this model.

The sections below will help you to kickstart a Print-on-Demand business the right way.

Step 1: Choose Your Niche & Products

Here, you simply identify niches where the patrons in that niche are so royal to their passions, hobbies and interests that they can easily buy T-shirts created based on the subject matter of the niche.

Think of domains like dance, chocolate, cartooning, football, karaoke, motorcycles, etc. You can easily come up with a great design idea on any of these niches and make Tshirts that would sell like hot cake.

So, how do you come up with a good niche that you can venture in to?

Simply go with an area of passion that you have, or your hobby or a special skill/talent that you have. Research on it and see if it has interest online. If so, go with it. If not, look for a different one.

Not sure if you have a winning niche? Write to me via our contact page and I will send you a list of 200 hot niches to pick from, cool? Just one catch; you have to tweet about the Tambaa Initiative, and/or post about us on your Facebook and Instagram pages and then send me a screenshot of that with your request for the niches. Easy, right?

Step 2: Get Your Designs & Website Ready

The other part of making this business model a success is creating the right online assets to display your products.  Here is the step by step of how to do this: Get the best web hosting service here.

With this web hosting service, you get a free domain of your choice. I highly recommend you go with the standard package in which you can create multiple sites within the same host at no extra hosting costs.

Create your design. You can use tools like Canva to create your design. However, if you are like me (lazy and loves shortcuts), you will want to get ready-made designs here.

Create a simple website and list your products/t-shirt designs (I will personally help you build this if you need help). The following step makes this easy for you if you choose the right POD provider.

Step 3: Choose Your Print Provider & Add Products to Your Store

Here, you pick a good POD service provider to work with. I highly recommend This Print-on-Demand Service Provider

This is the company that will be printing your products when people place an order. They also help fulfill and deliver the orders to the customers.

Step 4: Promote Your Store

Now that your store is ready, how do you get customers to it?

I primarily use 3 approaches: SEO, SMM and Niche Forums

SEO or in full, search engine optimization simply means trying to rank your site highly on Google for those terms that people type when searching for products in your choice niche.

SMM or social media marketing involving promoting your products on the various social media platforms, from Facebook, to Twitter, Pinterest and Instagram, among others. This can be done at no cost, but I personally prefer to set up paid ads to automate the process and speed things up.

Niche forums simply mean looking for forums within your chosen niche, joining the conversation therein, and once in a while promoting your related products there.

Step 5: Check Performance, Experiment & Make Improvements

Now, this is the bit where action meets fun. Test your marketing strategy, your promotion methods, your landing pages, and everything in between to see how best to increase those sales. The more you test, the more you will see ways of improving the performance of your business.

I hope you enjoyed this free training. Make sure to leave a comment below, or send me your questions. I will do my best to answer them to the best of my knowledge and experience.

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